Performance
Interim Marketing Lead
- Requisition
- NIM-0003
- Department
- Performance
- Location type
- Remote
- Employment
- Contract
- Posted
- May 28, 2026
Package at a glance
£1,200–£1,800 per day base + bonus
Bonus Discretionary completion / transformation milestone bonus.
£1,200–£1,800 per day for a 12-month interim mandate, with a potential completion bonus tied to milestones.
Focus areas
- Brand
- Growth
- Digital
Quick info
- Type
- Interim
- Location
- Remote
- Work style
- Remote
- Level
- Interim
- Start date
- ASAP (within 4–6 weeks)
- Team size
- In-house team of ~15 plus agency partners
- Reports to
- Portfolio CEO and PE deal partner
- Region
- Remote
- Travel
- Occasional travel for board and team sessions (~10%)
- Visa
- Not available (UK-based contractors)
About the company
A private-equity-backed consumer services business at an inflection point. The sponsor is investing behind a value-creation plan and needs experienced interim marketing leadership to reset the function and set up a permanent successor for success.
Role impact
In 12 months you will take marketing from unstable to investable — a clear operating model, a credible team and agency structure, and a growth thesis the board can back. Your work directly supports the sponsor's value-creation and exit narrative.
What you will do
- Stabilise and optimise marketing operations within the first 90 days
- Rebuild team structure, capability gaps, and agency relationships
- Present a transformation roadmap and quick wins to PE sponsors
- Align brand, performance, and CRM around a unified growth thesis
- Establish reporting cadence and marketing KPIs for the board
- Identify and develop permanent CMO successor if required
Culture
Pragmatic, outcomes-first, and fast. This is an environment for operators who prefer momentum over perfection and are comfortable with PE reporting discipline.
Working pattern
Fully remote with occasional on-site sessions for board reviews, team offsites, and key stakeholder moments.
Requirements
- Prior interim, consulting, or fractional CMO experience essential
- Familiarity with private equity governance and reporting expectations
- Hands-on operator who can move fast without large support teams
- Experience in consumer services, retail, or subscription businesses
- Available to start within 4–6 weeks
Ideal profile
An operator CMO comfortable in high-change PE environments — decisive, pragmatic, and credible with both sponsors and frontline teams.
Nice to have
- Previous PE portfolio or turnaround experience
- Stood up marketing analytics / KPI frameworks quickly
- Managed a CMO succession or team rebuild
- Subscription or D2C consumer services background
Hiring process & next steps
- Intro call
- PE partner
- Portfolio CEO
- Start
This is a confidential, retained executive search. Your details will only be shared with the client with your explicit consent, and the client's identity is disclosed under NDA once mutual interest is established. Expect a considered, multi-stage process including a board-level panel.
NIMIA is a retained executive search firm. We run confidential senior mandates and only share candidate details with a client after you give explicit consent. The hiring company is disclosed under NDA once mutual interest is established.
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